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Service 01

Custom software development

Software shaped around your business, not the other way round.

Engagement
Fixed-scope build, then monthly retainer
Typical timeline
Working software in 2 weeks · 8–20 weeks to first production release
Starts at
$12,000

Discovery is scoped and priced separately so you can stop after it with a usable plan and no further obligation.

Book a call
Sound familiar?

You're probably reading this because

If two or more of these describe your situation, a 30-minute call will be worth your time.

  • Your team runs the business out of spreadsheets that only one person truly understands.
  • You pay for SaaS that covers 70% of your process, and staff manually patch the other 30%.
  • A developer built something years ago, left, and now nobody dares change it.
  • Growth is capped by how many hours your people can spend on manual data entry.
  • You've been quoted a rewrite and have no idea whether the number is reasonable.
What you get

Concretely, what we deliver

Written as deliverables rather than activities, so you can tell whether you received them.

  • 01

    Discovery and scope you actually own

    We map your current workflow, name the bottleneck, and write the scope down in plain language with fixed boundaries. You keep that document whether or not you hire us to build.

  • 02

    A working application in production

    Not a prototype that dies on a laptop. Deployed, monitored, backed up, with real authentication and permissions, on infrastructure you own.

  • 03

    Automated tests around the money paths

    Billing, permissions, data integrity, and anything touching customer records get test coverage. We aren't chasing a coverage percentage; we're protecting the code that would hurt you if it broke.

  • 04

    Documentation and handover

    Architecture notes, runbooks, environment setup, and recorded walkthroughs. Written so a new developer can be productive without us.

  • 05

    Source code and infrastructure in your accounts

    Your GitHub organization, your cloud account, your domain. We work inside your perimeter, not ours.

How we think about it

Our approach, and why

The reasoning matters more than the method. If you disagree with the reasoning, we should talk before you hire anyone.

We start with the bottleneck, not the feature list

Most requests arrive as a list of screens. We work backwards from the constraint (the step that costs the most hours or loses the most revenue) and build that first. It means you see value before the project is finished, and it keeps scope honest.

Small releases, visible from week two

You get a staging URL early and it updates continuously. Weekly demos are real software you can click, not slide decks describing progress. When something is wrong, you catch it in week three instead of month five.

Boring technology on purpose

We choose stacks with deep talent pools and long support horizons: Laravel, Next.js, .NET, Python, Postgres. Novel technology is a liability in software you plan to run for a decade. We use it only where it earns its keep.

Built to be handed over

We assume you may one day hire in-house engineers, or another vendor. Standard framework conventions, no proprietary abstractions, no lock-in to us. A vendor who makes themselves impossible to replace has misaligned incentives.

Technologies we use for this

  • PHP / Laravel
  • Next.js
  • React
  • TypeScript
  • .NET / C#
  • Python
  • PostgreSQL
  • MySQL
  • Redis
  • AWS
  • Azure
  • Docker

Selected per project against your team's existing skills and hiring market, not against what's fashionable. If your system runs on something not listed, ask.

What changes for you

  • Manual steps disappear from the workflows that consume the most staff hours.
  • One system of record replaces the spreadsheet sprawl.
  • Your process becomes an asset that scales without proportional headcount.
  • You stop paying for SaaS seats that only partially fit.
Questions

What people ask about custom software development

  • Yes, entirely, and it lives in your repositories from the first commit. Ownership transfers as work is delivered and paid for. There is no point at which we hold your codebase hostage.

Let's talk about your custom software development project

Thirty minutes with an engineer who can scope it. You'll leave with a view on approach, a budget range, and an honest answer about whether we're the right firm, including when we aren't.